Via TechCrunch, The Secret Strategies Behind Many “Viral” Videos, is a very interesting look into the techniques some folks are using to create hurricanes around online videos. You might read this and think it is kind of smarmy and way more underhanded than you want to be, but it strikes a cord as I think it is what many companies are actually doing. The comments are interesting because there are many who are attacking the writer as a spammer, but given the advice to create heated comment threads, is the post just an exercising in generating blog traffic the same way they create viral videos?

So, buyer beware of online scamming but as filmmaker, maybe there are some take-aways for increasing the visability of your video?